Rooibos has been used for generations as a soothing botanical and is especially valued in skincare for its calming and protective properties.



Created For Women Who Are Finally Choosing Themselves.
When life slows down, self-care becomes a ritual – not a luxury.
TIME is skincare for your new chapter.


Rooibos grows only in rugged mountains of South Africa.
For generations, it has been treasured for its calming and protective qualities.
We capture its essense in every TIME formula.